AV and Digital Signage in the Boardroom

Let’s face it, top executives are not always the most tech-savvy people in the company, but that doesn’t stop them wanting the latest AV and Digital Signage technology when it comes to equipping the boardroom and impressing clients.

There are lots of reasons why your boardroom needs effective AV and, in our opinion, the right Digital Signage content management software. For example, today’s  boardroom requires participants in the meeting to collaborate more, share content dynamically, engage with remote sites and enable better decision making through more critical on-screen information.

Looking to impress your clients and stakeholders when they come to your boardroom? You’ll need the best AV and Digital Signage!

Clients and stakeholders want a built-in phone system, incredible image quality, hidden audio and the capability to communicate with the outside world and each other. Using the best AV and presenting dynamic, targeted content through Digital Signage can be your secret weapon to impress and grow new markets.

You boardrooms, meeting rooms and even the shop floor can now be a place for the all important ‘Big Data’.

What does this look like? Well, presentations, high-quality video and audio conferencing, data sharing, real time video streaming and recording are all part of the mix.

Executives can be idiosyncratic in their demands, but there are common themes. A standard fit-out could include projector or large displays for user presentation content, table or ceiling microphones, high quality loudspeakers over the listener positions and various local source inputs from laptops. Extras might include individual presentation screens, and high-definition and multi-channel media playback systems for reviewing high definition content, broadcast television and news feeds.

Better Screens, Better Signage, Better Corporate Communications

A company’s top brass are increasingly likely to find themselves looking at a high-quality 70in or 80in flat panel display rather than the traditional projector screen. “We’ve seen lots more flat panel displays than projectors going into small and medium-sized boardrooms,” says Brent Nacu, Director of Business Development at L Sqaured.  “Previously unobtainable technologies are now available at rates that even the smaller companies can easily budget for and the sophistication of the accompanying software in 2014 and into 2015 is simply amazing!”.

Brent continues:  “The quality of AV equipement and the software to run your Digital Signage is so much better now, and we’ve found that it’s gone from a nice-to-have to mission critical in a couple of years or less”.

A well implemented Digital Sigange content network system can unify, simplify and co-ordinate/automate a company’s corporate communications in a segmented and meaningful way. We’ve noticed that companies are increasingly combining statndard displays with touch screen interfaces to provide even more real-time insights. This further develops the targeted and department-specific communications which corporations are looking for to enhance their appeal to external guests.

We at L Squared believe that the relentless drive towards digital will see the demise of analogue kit in new boardroom installations within the next few years.

Brent Nacu adds: “There’s no doubt in my mind the vast majority of boardrooms will be fully digital by the end of the decade. AV options which are married with new Digital Signage technologies are, frankly, seductive and can work as your extra salesperson in the boardroom”.

The introduction of segmented and pre-scheduled Digital Signage content management softwares like our Hub will mean that boardrooms will not only be a place to discuss clients needs. It will become a place which visually demonstrates the USPs of a corporate culture and its services.

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